Fluoride and Elixir X - We formulated this SLS free toothpaste with fluoride for added cavity protection. It also uses Elixir X, our proprietary blend of 10 antioxidants and essential oils to reduce plaque, cleanse teeth and support gum health.
Non-Abrasive Charcoal Formula - We designed this teeth whitening toothpaste for adults who want a low-mess, detoxifying charcoal toothpaste that can help brighten their smile while protecting their teeth against cavities.
Low-Mess and Easy to Use - This charcoal whitening toothpaste will foam light grey to leave less mess in your sink. The vegan formulas uses coconut-based surfactants to create a low-foaming brushing experience that is gentle on enamel and less irritating on gums.
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Vegan and Cruelty-Free - While charcoal black toothpaste and oral hygiene products can often create a mess, this sparkly formula uses ethically-sourced mica to gently polish teeth and shimmer on your toothbrush.
Oral Care Reimagined - MOON believes beauty starts with your smile. We're reimagining oral care by redefining what it means to take care of your teeth. Better designs, better ingredients and better-for-you products like this paraben-free vegan toothpaste.